March 2006 Newsletter

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Simple message helps school achieve fund raising goal

Challenge: How to increase stagnant participation in the annual school fund raising event.

Solution: CallingPost had been used in the past to remind families of important all-school events when high participation was needed. A decision was made to appeal to the school's parents, as a minimal amount of donations had been received going in to the last week of their annual fundraiser.

Benefit: Over $30,000 was received during the final week after the school's CallingPost appeal which resulted in over 81% of the total amount donated during the fund raiser!

"We are constantly praised by parents and staff for the school's use of CallingPost. It has proven to be a wonderful communication tool for our school that offers flexibility and convenience in sending messages to selected families. We have an all-school group, elementary group, middle school group, staff group and other temporary groups that we have set up according to our need. CallingPost has been a real blessing for Pinewood Christian Academy!"

-Louise M., Middleburg, FL